homestretch folio


HomeStretch is a domestic manufacturer of upholstered reclining furniture, available to the public through authorized retailers only. Based in Nettleton, Mississippi, HomeStretch opened its doors in early 2010 under the direction of a team of industry veterans with a long history of furniture manufacturing experience.

HomeStretch decided it was time to elevate their brand appeal to an ever-increasing target consumer base in the motion furniture category.  The creative team at Revilee quickly set out to establish a new logo for the brand and then worked closely with HomeStretch to revamp the company’s complete public appearance, from retail packaging and tags to a completely redesigned and reengineered website. The website features original videos, as well as marketing for the company’s exclusive product lines.